The Cast

Starring Priscilla D. Aguila

Creative Lead. Brand Voice Finder.
Story Director.

Priscilla is a published author, brand storyteller, and the creative force behind messaging and design that just makes sense. With a background in copywriting, visual identity, and campaign strategy, she’s known for landing a brand’s voice, look, and feel on the first try—because she listens closely, thinks big, and gets to the heart of what a client is really trying to say.

Ideation is her superpower. She doesn’t just refine a message—she helps clients find it. She gets to know them as people, then turns their story into something they can see, hear, and confidently share.

Known for her 1,000+ day streak of daily original content (Everyday Sillybrations), she turned random holidays into moments of connection—proving that consistency, heart, and a sharp idea go a long way.

As The Ellipses, Priscilla gives clients the voice they couldn’t quite find and the visuals they didn’t know how to ask for.


She builds story through emotion, clarity, and instinct.
And she leaves just enough unsaid to keep people leaning in.

Ellipses & Ampersand

Strategic Digital Storytelling

They met on a client project—Priscilla leading messaging and visuals, Tyrone directing the video and strategy.

One instinctively knew they both needed to be on the same call. And that first call turned into creative momentum neither of them saw coming.

Plot twist: They weren’t just compatible. They were complementary.

It only made sense to name the business after what made it work.


Ellipses & Ampersand.


One holds the pause that makes you feel something coming.

The other carries the story forward—linking meaning to momentum.

Together, they don’t just tell a brand’s story—they shape how it’s felt, seen, and understood.


Every word.

Every visual.

Every moment.

No gaps. No plot holes.

End scene.

Starring Tyrone Russell

Execution Strategist. Narrative Bridge. Content Director.

Tyrone is an award-winning filmmaker, brand strategist, and the mind behind stories that actually move. With nearly a decade in New Zealand television—documentaries, short films, and foreign-language children’s shows—he brings a global lens and cinematic precision to every brand he touches.

His work bridges the gaps most clients can’t see—between message and delivery, chaos and clarity, what a founder feels and what their audience actually hears. He turns half-formed thoughts into narrative structure, then brings it to life through strategy, video, and story-first content that knows where it’s going.

As The Ampersand, Tyrone builds the structure that carries the story forward.
He brings clarity to creative, connects the emotional to the actionable, and makes sure nothing gets lost in translation between idea and execution.

Now you know our story.

Ready to tell yours?